My son and his wife spent this past weekend at a major craft show in the northwest held in Seattle. She has a company--Umba Box--that sends the best of the handmade stuff for women and sends to them every month on a subscription basis. It has received a ton of publicity and is becoming popular around the country.
This past weekend she had a booth at the Seattle show where crafters strutted their stuff. Umba Box drew a crowd. Justin was there to help. He observed those who passed by and those who stopped at the booth.
He noticed a pattern with people walking by the booth and it centered around how far they walked from the booth.
He posted about it in his blog--Oatmeal Stout-Justin Thorp's Blog. He's a web guy based out of Washington, D.C. and his wife Lauren is full-time with her growing company.
If you're looking for gifts for a significant other or for yourself, then Umba Box is worth checking out, so is Justin's blog.
